Sunday Apr 02, 2023

A Guide to mid-term rentals and B2B Direct Bookings with Knoble Crawford

Noble Crawford chats about his real estate investment strategy for mid-term rental operations. This strategy focuses on directly engaging with businesses, entities, and organizations rather than short-term stays of less than 30 days that other STR operators typically target. Crawford explains the advantages of his strategy, such as not having to worry about regulations, algorithms, or updates that can impact bookings or having to spend money on outbound marketing. He also explains the benefits of focusing on mid-term rentals, such as the ability to build long-term relationships with clients. He offers insight into key trends in the industry. Crawford stresses the importance of having a strategy and being willing to invest the time and energy necessary to make it successful.

 

Noble Crawford is a hospitality brand founder with a technology, hospitality, and sales, and marketing background. Noble has found a B2B niche in the mid-term rental space by leveraging his knowledge of corporate, higher education, healthcare, government, and military verticals from their previous job.

 

Noble Crawford has a background in hospitality and started to offer housing accommodations to medical and post-doctoral students as a form of direct booking. Direct booking is a business-to-business strategy that does not involve the platforms and is more lucrative. It involves networking, engaging with the business directly, and marketing to employees, contractors, guests, and clients. It is a blue ocean strategy, as the guests are not the same customers that most STR operators are going after. Leases depend on the vertical, such as corporate entities having a contract with a block of rooms or universities having housing offices for staff and faculty outside of student housing.

Con

nect with Noble Crawford

https://instagram.com/noble.crawford.3

 

Show Sponsor: Mid-Term Rental Playbook

The Mid-Term Rental Essentials Playbook course teaches real estate investors how to set up and fully book their first mid-term rental with great guests so they can 2x your cash flow. We cover the basics from planning and how to set up and furnish your mid-term rental, how to self-manage and get direct bookings to keep more profit, to how to launch your first mid-term rental.

https://www.midtermrentalplaybook.com

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